Sales and Marketing Training

 

Sales Mastery and Success

- Achieving a Breakthrough in Sales Performance

Duration : 2 days

PROGRAM OVERVIEW

The sales market today is facing more competition than before. The majority of sales pros have to sell in a tougher and more aggressive market. The “Sales Mastery and Success” workshop is a 2-day high impact sales training to equip sales personnel with effective presentation, negotiation and selling skills to accelerate their sales gear from average to AWESOME! It is a powerful programme based on the Sequential Model of Professional Selling, a state-of-the-art approach to selling by delivering core competencies at every stage of the entire sales process. This is especially imperative for a sales executive to have the right grounding and solid foundation to build their sales expertise. The programme uses the same proven, field-tested sales strategies used by the top 1% of the world’s most successful salespeople. Included in this programme is one of the most important concepts ever discovered in the field of human performance called the “Winning Edge Principle”. This alone will help the participants to a major breakthrough in their sales results.

 

LEARNING OBJECTIVES

  • Breakthrough closing ratios
  • Shorten sales cycles
  • Higher motivation and greater enthusiasm
  • Stronger customer relationship based on value rather than price
  • Greater power and influence with the customers
  • Enhance overall Sales performance

CONTENTS

  • Introduction – Sales Concepts
  • The Sales Cycle
  • Sales Planning and Preparation – Activity Management
  • Customer Relationship – Rapport building and Trust
  • Know Your Customers – Probing/Listening and Questioning Techniques
  • Consultative and Need Based Selling
  • Power Presentation
  • Negotiation and the Psychology of Persuasion
  • Subconscious Communication and the Power of Influence
  • Killer Closing Techniques
  • Guerilla Marketing Revolution
  • Winning Edge Principle
  • Getting into the Top Achiever’s mindset
  • Integrating the learning into an Action Plan and commitment
  • Conclusion